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180: Twitter Has Good News and Bad News For Marketers

180: Twitter Has Good News and Bad News For Marketers

FromToday in Digital Marketing


180: Twitter Has Good News and Bad News For Marketers

FromToday in Digital Marketing

ratings:
Length:
12 minutes
Released:
Jun 24, 2020
Format:
Podcast episode

Description

More ad inventory on Twitter SHOULD mean better days ahead for brands that advertise there…. Google’s loss of ad revenue appears to be Facebook’s gain… and Instagram expands its e-commerce platform to MORE businesses.
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SOURCES:

https://www.socialmediatoday.com/news/twitter-pushes-more-ads-into-feeds-improves-responsiveness-of-algorithm/580400/
https://www.cnbc.com/2020/06/22/google-ad-revenue-will-drop-this-year-emarketer-says.html
https://techcrunch.com/2020/06/23/instagram-expands-shopping-to-more-businesses-including-creators-selling-their-merch/
https://www.marketingprofs.com/charts/2020/43071/covid-19s-impact-on-digital-agencies-revenue-and-leads
https://www.semrush.com/sensor/?category=&db=US&date=2020-06-23
https://www.seroundtable.com/google-posts-disallows-political-social-rants-29670.html
https://searchengineland.com/feeds-deep-linking-app-install-campaigns-336434
https://twitter.com/MordyOberstein/status/1275361248146833413
https://www.nytimes.com/2020/06/23/business/media/facebook-ad-boycott.html


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Released:
Jun 24, 2020
Format:
Podcast episode

Titles in the series (100)

Every weekday, Tod Maffin brings you a fast-paced 8-minute rundown of what you missed in the world of digital marketing and social media. Thousands of senior marketers listen each day. Check out our ad-free podcast or our daily newsletter at https://todayindigital.com/premium