The worst thing you can do is deceive yourself. Today, Alex (@AlexHormozi) talks about the 7 most common ways people measure value when looking at a business, which ones are his favorites, and which ones are completely ridiculous!
Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
Timestamps:
0:48 - The 1st & 2nd common ways are Contract Value (what you’re offering) and Revenue Over Lifetime (total sales collected) 
3:13 - The 3rd & 4th common ways are Business Valuation (how much is your business worth in the marketplace) and Actual Yearly Revenue (how much cash is being collected yearly)
5:04 - The 5th & 6th common ways are Yearly Profit (how much excess or profit even by end of the year) and Owner Earning (net free cash flow)
7:10 - The 7th common way is Net Worth (how much is your value as an owner). There are also some pros and cons to each of the ways value is exaggerated 
17:40 - The way that Alex looks at the most is net worth. Why? It’s what’s left after everything is done
Follow Alex Hormozi’s Socials:
https://www.linkedin.com/in/alexanderhormozi (LinkedIn ) | https://www.instagram.com/hormozi/?hl=en (Instagram) | https://www.facebook.com/alex.hormozi (Facebook) | https://www.youtube.com/c/AlexHormozi (YouTube ) | https://twitter.com/AlexHormozi?s=20&t=J9vPh75tO3ow9xExYLsBDQ (Twitter) | https://www.acquisition.com/ (Acquisition )