Jessica Moser is senior vice president and leader of Small Business Solutions in MetLife’s Group Benefits business. She oversees sales, strategy, underwriting, and overall P&L for businesses under 100 employees. Top 3 Value Bombs: 1. In a small business, bringing the wrong person on is almost worse than having nobody. 2. Highlight that people can also get competitive salary and benefits. But really, first and foremost, highlight the values that you have as a small business owner - that you can value your employees potentially in a way that a larger company can’t. 3. There are people who will take a lower paying job to work in a company that shares their values. For additional resources on how to get a leg up in the ongoing war for talent, check out Jessica’s website - MetLife Sponsors: HubSpot: Learn how to grow better by connecting your people, your customers, and your business at HubSpot.com! ZipRecruiter: Find the right employees for your workplace with ZipRecruiter, the #1 rated hiring site in the US, based on G2 ratings! Try it for free at ZipRecruiter.com/fire!