Cameron George is quickly becoming a Life Stylist veteran guest, and for good reason. To refresh your memory, he is the founder of Tru Kava, a growing company espousing the incredible benefits of kava as a therapeutic plant medicine. In this conversation, we go deep into the plant medicine renaissance and why there has been such a resurgence in interest in this field – before touching on the historic uses of plant medicine and why kava plays such a significant role in parts of the world. We also unpack the psychological and spiritual aspects of humanity, from the search for purpose and meaning to embracing imperfections and the drive toward heightened consciousness. It’s a fascinating and free wheeling discussion that I know you’ll enjoy. Visit lukestorey.com/trukava and use code LUKE20 for 20% off your first order! TruKava carbonated drinks coming this Summer! 07:00 — The Plant Medicine Renaissance How plant medicine expands and optimizes consciousness Playing off of the two hemispheres of the brain The intentionality of plant organisms Seeking meaning and purpose   27:54 — Embracing Life’s Contrasts Embracing imperfection Utopia cannot exist without contrast Bad experiences vs. painful experiences The value of going outside of your mind The human drive to alter consciousness Doing things to improve your life How plants communicate with us Why we’re numb to the way nature communes with us   1:36:06 — Learning About Kava What kava is and how it works The origins of kava in indigenous tribes Changing your thought patterns How kava aids addiction Kava as an alcohol substitute   More about this episode. Watch on YouTube.   THIS SHOW IS BROUGHT TO YOU BY:   INSIDE TRACKER. When you do what you love – like running, like racing, like enjoying the great outdoors – you want to do it for life. InsideTracker can help. InsideTracker was founded in 2009 by leading scientists in aging, genetics, and biometrics. Using their patented algorithm, InsideTracker analyzes your body's data to provide you with a clear picture of what's going on inside you and to offer you science-backed recommendations for positive diet and lifestyle changes. Then InsideTracker tracks your progress every day, every step of the way toward reaching your performance goals and living a longer, healthier life. You can get 25% off the entire InsideTracker store for a limited time by going to: insidetracker.com/luke.   AND...   SILVER BIOTICS. Silver Biotics brand allows you to access the power of silver like never before. Their advanced nano-silver solution has become the new standard by which all other silver products are measured, giving you the ability to take control of your health—everything from immune support, skin care, and oral hygiene. Get 30% off your first order at silverbiotics.com using code LUKE30, or use code LUKE for 10% off ongoing orders.   AND…   NOOTOPIA. How often do you wake up in the morning and instantly wish you had just another hour of sleep? Imagine having control over how you feel and being able to turn ON your brain within 10 minutes of waking up, without the caffeine. Nootopia is the most advanced brain support and cognitive enhancement system that I've ever tried. Go to nootopia.com/luke and enter coupon code LUKE10 for an extra 10% off.   AND…   MAGNESIUM BREAKTHROUGH. According to the American Psychological Association, chronic stress is linked to the six leading causes of death. When most people think of stress, they think of their job, traffic, tense relationships, current events, things like that. But the root of so much of the stress we experience comes down to a deficiency in one overlooked nutrient — magnesium. So, if you're ready to help your body deal with stress, instead of putting a band-aid on it after the fact, you’re going to want some Magnesium Breakthrough. You can use the code “luke10” for 10% off at www.bioptimizers.com/luke   HELP SUPPORT THIS SHOW! Love the show? You’ll really love Luke’s Master Market Online