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#173-The Science of Fundraising with Greg Warner and Dr. Russell James

#173-The Science of Fundraising with Greg Warner and Dr. Russell James

FromNonprofit Lowdown


#173-The Science of Fundraising with Greg Warner and Dr. Russell James

FromNonprofit Lowdown

ratings:
Length:
50 minutes
Released:
Feb 21, 2022
Format:
Podcast episode

Description

Friends--this episode is a veritable smorgasbord of insights.  Greg, a master marketer, and Dr. Russell James, an academic, break down the data and practices of major gift fundraising.  If you're looking to make bigger, transformational asks, this episode is for you.  We break down the framework and power of story, the ways to add value before an ask and how to overcome the chasm of distrust.  This is a must-listen.

To get FREE copies of Dr. James's books, visit: https://imarketsmart.com/donorstory/
To connect with Dr. James: https://www.linkedin.com/in/encouragegenerosity/
To connect with Greg Warner: https://www.linkedin.com/in/gregmarketsmart/

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Support this podcast: https://anchor.fm/nonprofitlowdown/support
Released:
Feb 21, 2022
Format:
Podcast episode

Titles in the series (100)

This is Nonprofit Lowdown where I review and recommend the best ideas, resources, tools, tricks and tips to run your nonprofit like a pro! Support this podcast: https://anchor.fm/nonprofitlowdown/support