What's up podcast listeners - today's episode is an interview I did in Cannes back in mid-June with the Head of Culture & Trends at YouTube, Kevin Allocca. We talked a lot about how to make better video content and what the world is becoming in this new era of technology. Please please listen and tweet me @garyvee if you have any questions/feedback/or want to say hi :) Timestamps: 4:50 - Every kid wants to be an influencer 9:15 - The world is not ready for the next level or video 14:50 - Why it's so hard to know what's trending and to trend 23 - There is so much data available