In episode #1871, Neil and Eric talk about whether it is worth chasing a LinkedIn following or not. Of course, numbers matter to a degree, but they might not be as important as you think. Tune in today to hear it all! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Is a LinkedIn Following Worth Chasing? [00:27] Unless you’re going after B2B or enterprise, follower numbers don’t matter that much. [01:31] It comes back to the marketing basics; go where your audience hangs out.  [02:22] Consistency is the most important thing. [02:39] Smart ways to grow your LinkedIn following. [03:29] Where Neil is putting his focus at the moment.  [03:00] That’s it for today! [04:38] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu