An IBM survey of 1,500 CEOs worldwide found that creativity is considered one of the most important leadership traits for overall success. Today we’re joined by Gabor George Burt, a world leader in creative transformation, recognized among the top 13 future-shaping innovation visionaries. Gabor George Burt is about to lead you through the ‘Slingshot Framework,’ taken from his critically-acclaimed book “Slingshot.” Get ready to reshape the future of your company, breakthrough boundaries that bring the risk of marginalization, and learn how to broaden consumer relevance and growth for your company.       Listen out for: - How to bring humor into your marketing campaign. - 3 principles to apply radical creativity to your business. - The definition of the Blue Ocean Strategy. - What is an innovation shortcut? - Live bonus Q&A session.    ABOUT GABOR GEORGE BURT Gabor George Burt is the global authority on re-imagining boundaries and author of the book Slingshot. A mastermind of innovation, creativity, and strategy. Gabor enables individuals and organizations to overstep perceived limitations and to carve out successful growth strategies. His Slingshot Framework is at the forefront of global innovation. Gabor is part of the Top Visionaries list. Among numerous prominent appearances, he gave the opening presentation at the World Marketing Forum and was the architect and host of the Forum for Partnership in the Americas – a gathering of business and government leaders. In media, he hosts a national radio series in the U.S., writes articles for leading business publications, and is interviewed on major television, radio, and newspaper networks.     Bonus:                                                                          - Learn more about Gabor George Burt here ? https://gaborgeorgeburt.com/                                        - Subscribe to Mindvalley Membership to discover 30+ Mindvalley Quests – at a surprisingly low annual fee. You can also watch our podcast sessions live, interact with the guests, connect with the world’s best teachers and find your community here ? https://go.mindvalley.com/NOW      Like this episode? Subscribe to our podcast on iTunes, Spotify, or your favorite podcasting app. Share this with your friends on Instagram or Twitter.