This week I talked with cosmetic chemist Esther Olu, otherwise known as @themelaninchemist on IG. This episode focused on the testing brands should be doing before placing their products on the market - what are the tests, what do they involve, why do they need to be done, which order makes the most sense, regulations, misconceptions and more. This is something that I’ve seen a lot of confusion on, especially with smaller brands in the North American space. Whether your a prospective brand founder or a curious consumer, I hope you find this episode helpful. Interested in supporting the show? Find us on Patreon at www.patreon.com/theecowell ♥