Why is finding your signature message key to longevity and success as a speaker? Our guest will tell us! Erick Rheam is back for episode 340 of The Speaker Lab and he'll explain what a signature message is and why it's critical to helping you survive and thrive during times of change (like the recent pandemic). Join us to hear those subjects and more on today's edition of The Speaker Lab.   THE FINER DETAILS OF THIS SHOW: What are the differences between a hobbyist and a professional speaker? What are the four main reasons a signature message is important? Who are some examples of speakers with signature messages? Why riches are in the niches. Is it ok to try something new at a speaking gig? Why you shouldn't be afraid to prune down your message. What role does mindset play in finding your signature message? Why does having a creative outlet help you as a speaker? And so much more! EPISODE RESOURCES Erick Rheam's web site Erick Rheam on Twitter Booked and Paid To Speak program The Successful Speaker Speaker Fee Calculator Got questions? Send them in here! Subscribe on iTunes, and leave us a rating or review