In this episode, Sal, Adam & Justin discuss the science of aesthetics, what people are naturally drawn to physically and how to sculpt your body so that it is closer to that ideal. Does being sick make you look weaker? (1:22) Would you have listened to Mind Pump when you were 20? (4:18) “It Ain’t Easy Being Cheesy.” The caption contest and your audience knowing your brand. (5:03) Memes: The new political cartoon of our time. (6:53) Are their red flags Sal and Justin have seen with their kids and social media? Should adult individuals be held accountable for events in their youth? (10:40) What is MAPS Aesthetic? Who is it for? (16:15) The sculptor: How the program transformed Adam’s body. (20:55) Why volume/frequency play a HUGE role in your body transformation. (24:05) What Makes Someone Look Aesthetic? (27:30) The Science of Aesthetics. (30:05) The greatest lessons learned from training their weaker body parts: The importance of Focus Sessions. (33:00) The Anabolic Bell Curve: The Science behind How you Build Muscle. (37:05) How healing and adapting are COMPLETELY different. (38:50) The trend bodybuilders used to improve their physique. (42:20) MAPS Aesthetic: The PERFECT for your prep. (44:10) The secret sauce behind MAPS programming, how they create their programs and what you need to start MAPS Aesthetic TODAY. (46:00) People Mentioned: Adam Schafer (@mindpumpadam)  Instagram Dorian Yates (@thedorianyates)  Instagram Links/Products Mentioned: October Promotion: MAPS Aesthetic ½ off!! **Code “BLACK50” at checkout** The Incredibles (2004) The effect of training volume and intensity on improvements in muscular strength and size in resistance-trained men