At a time when most cannabis cultivators are competing on price, this company is commanding a premium on their sought-after flower. Here to tell us about it is Sam Ghods of Connected Cannabis. Learn more at https://www.connectedcannabisco.com  Key Takeaways: [1:00] An inside look at Connected Cannabis, the largest branded flower company in California [1:27] Sam’s background in tech and how he got into the cannabis space [5:01] How Connected Cannabis commands a premium on their flower in a competitive market [11:26] Differences between the cannabis market in California vs Arizona [12:07] Connected Cannabis’ unique cultivation team [15:37] Why most retailers don’t cultivate their own cannabis [19:29] How California’s notorious black market is changing thanks to developments in the legal market [21:37] The grow technology Sam finds most useful [23:53] Where Sam sees cannabis cultivation heading in the next 3-5 years