28 min listen
820: The Marketer as a Philosopher; Learning to Think Like Your Prospect | Flint McGlaughlin
820: The Marketer as a Philosopher; Learning to Think Like Your Prospect | Flint McGlaughlin
ratings:
Length:
42 minutes
Released:
Jan 11, 2021
Format:
Podcast episode
Description
About This Episode: Flint McGlaughlin is the founder of MECLABS, the world's largest independent research institution focused on offer response optimization. His work has led to many discoveries regarding the philosophy of human choice, experimental design, and the cognitive psychology of conversion. He has conducted large-scale research projects with companies such as The New York Times, Google, Bank of America, Verizon, Wells Fargo, and Royal Bank of Canada. He has lectured at major universities around the world including New York University, Columbia University, Harvard University, and he has delivered keynote addresses for companies such as Cisco, Microsoft, and Google. McGlaughlin also served as the Director of Enterprise Research at the Transforming Business Institute, University of Cambridge (UK), as the former Chairman of the Board of Governors for St. Stephen’s University and as a former Trustee for Westminster Theological Centre. He originally studied philosophy and theology at University of London's Specialist Jesuit College He lives deep in the back country of the Rocky Mountains Find out more about Flint at: Flint's Website Linkedin Twitter Instagram Check out our YouTube Channel: Jeremyryanslatebiz Make Extraordinary a reality: jeremyryanslate.com/extraordinary See the Show Notes: jeremyryanslate.com/820 Sponsors:Gusto: This episode is sponsored by Gusto. Run your payroll the easy way, the same way we do at Command Your Brand. You'll get a. $100 Amazon Gift Card just for running your first payroll! http://www.jeremyryanslate.com/gusto Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. http://www.jeremyryanslate.com/book
Released:
Jan 11, 2021
Format:
Podcast episode
Titles in the series (100)
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