Within each of us lies the Heart of a Hero.  Whether you realize it or not, by striving to embody the best version of yourself, you are a hero to those around you - your friends, co-workers, and loved ones. This season, our theme of the podcast focuses on celebrating the heroes among us - those leading the charge with brave and bold research, and everyday heroes- first responders and those going against the grain.   On the Plant-Strong podcast, our mission is to drown out all of the noise and provide you with the science, tools, and resources you need in order to adopt and thrive in a whole foods plant-based lifestyle. In Episode One of Season Two, we lay the groundwork, first, by looking back on Season One and giving you an update on our Bronx firefighter, Joe Inga, who was the subject throughout the entire first season. In this episode, you’ll also meet City of Pittsburgh employees and first responders as they, with Rip’s help, embark on their own Seven-Day Rescue Challenge. This campaign is aptly called “The Heart of a Hero,” which is the theme for this entire season. These people are just like you. As you’ll hear, they have doubts and trepidations. The hurdles to a whole-foods plant based lifestyle are universal, which means the solutions are universal. Are their concerns the roadblocks they thought they were? Are your concerns the roadblocks you think they are?  If your New Year’s Resolution is to adopt this lifestyle, then our resolution is to arm you with experts, stories, and inspiration to help you succeed and thrive, just like these everyday heroes in the City of Pittsburgh. Join us and show the world that heroes don’t always wear capes, but they are strong. Plant-Strong.   Resources in this Episode: 7-Day Rescue Challenge Plant-Strong YouTube Channel - Watch the Episode! Wild Earth Plant-Based Dog Food: use code "plantstrong" for 40% off first order Rescue 10X Tribe - dedicated to helping you start and sustain the daily habits needed to make real behavioral change. Our coaches and community want to help you stop the dieting cycle. Use code "plantstrong" for $50 off