Introducing Kat Byles Kat Byles is today's guest joining us on the Join Up Dots business coaching podcast and is a lady who has been on quite a journey. She is a Business and Creativity Consultant with 25 years experience working with entrepreneurs, change makers, creatives and global brands. Only those that are truly making a difference including Homeless World Cup, Nike, UEFA, Vodafone Foundation, Good Energy, Beyond Sport, Eric Cantona, Desmond Tutu, Colin Farrell and Lewis Hamilton. In 2000 she founded Authentic PR, providing communication with integrity for businesses with a positive purpose, as featured in The Guardian, The Times and Director; and for 6 years was the Global Communications Director, Homeless World Cup, which she grew from 20 to 70 nations positively impacting 250,000 homeless people. She generated well over $25 million in media coverage and was executive producer for Kicking It narrated by Colin Farrell selected for Sundance and Tribeca Film Festivals and sold to the US sports TV channel, ESPN. Whilst building a business with purpose made a difference, Kat found herself burn out with nothing left to give at just 42. Her intuition led her to Antigua and Barbuda in the Caribbean to walk barefoot on the sand, float in the turquoise sea, watch the sunset on the horizon and eat mangos straight from the tree. She credits this immersion in nature with restoring her life force, vitality and creativity. With recovery came the inspiration for True Business, a radical way of being in business with heart. Whilst traditional business leads with profit, True Business leads with your creative spirit and aligns with your true nature and purpose to build the business you were born for. Which is the perfect place to start today's show. So looking back was it obvious that she was heading towards burnout, and with a bit more knowledge proceeding the event could have stopped it? And why does she see her business flourishing so naturally nowadays, congruent to her spirit or just great PR? Well lets find out as we bring onto the show to start joining up dots with the one and only Kat Byles Show Highlights During the show we discussed such deep weighty subjects with Kat Byles such as: Why it is so important to walk the walk and listen to your heart before you ever listen to any external advice. How your body feels so much better when you are working in an environment that is truly suited for you. Kat recalls how her boss was in complete denial as to her burnout (as he was probably suffering himself too) and lastly...... Why your perfect customer will give as much energy to you as you do them......its a love match that works when you get it right.