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Episode 89. Dirk Singer, Creative Director, SimpliFlying. The role of social media and influencers in airline marketing

Episode 89. Dirk Singer, Creative Director, SimpliFlying. The role of social media and influencers in airline marketing

FromAviaDev Insight Africa


Episode 89. Dirk Singer, Creative Director, SimpliFlying. The role of social media and influencers in airline marketing

FromAviaDev Insight Africa

ratings:
Length:
25 minutes
Released:
Sep 12, 2019
Format:
Podcast episode

Description

This episode was recorded 5th September in London. Dirk discusses the use of airline marketing in Africa along with some best practice examples of airlines doing it well.  We also talk about the evolution of the podcast and the rise of the social media influencer in an environment where "fakery" is everywhere.  You can subscribe and download the magazine here
Released:
Sep 12, 2019
Format:
Podcast episode

Titles in the series (100)

AviaDev Insight is the first podcast dedicated to the African aviation industry. We bring prominent industry voices to the table to establish the "ground truth" in an informal and candid fashion. The podcast was created by Jon Howell, Founder and Managing Director of AviaDev Africa, Africa's premier event dedicated to developing air connectivity to, from and within the African continent