Kate O’Neill is a tech humanist, author, keynote speaker, consultant, web design veteran, former Nashville songwriter, and the author of Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces.

Kate and Jeffrey Zeldman discuss Integrated Human Experience Design; the biggest opportunities for innovation, for profit, and for moving culture forward; working at Netflix; conversion optimization; Peter Drucker in the 21st century; and whether she has seen Daredevil in her adopted neighborhood of Hell’s Kitchen, NYC.