There are certain inevitabilities in business. The one that most (if not all) can agree upon is failure.  At some point in your business you will fail. For most of us it happens daily. It's akin to baseball. If you hit .300 you are considered an All-star. That means failing 70% of the time puts you in an exclusively, highly successful group.  We embrace failure for what it is, a critical learning experience. We hope you do as well. Some lessons are tougher than others. In this episode, we share a couple stories that exemplify these concepts. Then we discuss a dangerous tunnel visioned dilemma that experts run in to. It's dangerous because you may not even know it's happening until too late. Find out what the dilemma is and how to avoid it!