"If there could be a dining critic, a theater critic…why couldn’t there be a wellness critic?" —Melisse Gelula Melisse Gelula is the co-founder of the health and fitness mega-brand Well+Good. On this episode, she talks about starting — and growing — something you believe in, and how Well+Good went from an idea to fill a hole in the publishing industry to a brand reaching more than 12 million readers every month. She talks about Well+Good's focus, and why it's more than green juice and SoulCycle but isn't weight loss or looking a certain way, and talks passionately about why wellness should be taken seriously.  Big congratulations to Melisse and the Well+Good team for the launch of the Well+Good Cookbook. Head to my Instagram — @aliontherun1 — for your chance to win a copy! Thank you to AfterShokz for sponsoring this episode of the Ali on the Run Show! CLICK HERE for $50 off your wireless headphone endurance bundle!   What you’ll get on this episode: Was Melisse’s plan always to be a journalist? Plus how Well+Good became a reality (5:00) How Melisse got people to take a wellness website seriously (13:45) What Well+Good looks like now (18:30) What wellness-related things people are obsessed with right now (21:40) What is it like to work at Well+Good? (28:00) Looking at the wellness industry as an inclusive place, and what is there for people who can’t afford the fancy green juices and SoulCycle classes? (39:45) All about Well+Good’s annual Wellness Trends (43:00) What’s next for Well+Good? (47:40) What we mention on this episode: Well+Good in The New York Times Well+Good Cookbook The Best and Worst Nutrition Bars via Well+Good Well+Good's 2019 Wellness Trends Expo West Forward Space Follow Melisse: Instagram @melissejoy Twitter @melisseg Follow Ali: Instagram @aliontherun1 Facebook Twitter @aliontherun1 Blog Strava Listen & Subscribe: Apple Podcasts Spotify SoundCloud Overcast Stitcher Google Play SUPPORT the Ali on the Run Show! If you’re enjoying the show, please subscribe and leave a rating and review on Apple Podcasts. Spread the run love. And if you liked this episode, share it with your friends!