Deciding how much to charge for your SaaS is hard, but presenting these decisions on your pricing page is an art in itself. Today our guest is Rob Turlinckx, a digital product designer and co-founder of SaaS Resources. We talk about best design practices for SaaS pricing pages, how to communicate value, overcome objections, and optimize your pricing page for conversions.
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Show Notes

Rob's consulting website
SaaS Resources — a project co-founded by Rob
The Effects of Highlighting a “Recommended” Pricing Plan — an article by Ben Labay at ConversionXL
Basecamp, HubSpot, Zendesk, Intercom, MailChimp — some of the SaaS pricing pages we talk about
Price Intelligently — a blog by Patrick Campbell
Episode 96: Building a Global Customer Base with Ed Freyfogle
The Anatomy of SaaS Pricing Strategy — a free book by Price Intelligently
The Ultimate SaaS Pricing Resources Guide — a guide by Kyle Poyar at OpenView Labs
Follow Rob on Twitter: @robturlinckx
Drop Rob a line and ask him for pricing advice at rob@robturlinckx.com

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