Today’s Best Ever guest shares with you why financial models are important and how to use them. Plus, he tells you why it’s important to learn the story behind the property.   Tweetable quote: A financial model is a story telling tool.   Bruce Kirsch’s real estate background: -        President of Real Estate Financial Modeling, a financial modeling provider for Excel spreadsheets, training and consulting based in Atlanta -        Assisting principals in capital raises and has helped clients raise multiple of billions of dollars debt and equity on their projects -        Has served as an Adjunct Faculty member in real estate finance at Georgetown University     Subscribe in  iTunes  and  Stitcher  so you don't miss an episode!     Sponsored by Cozy - Simple, free online rent payments, tenant screening and credit checks. Get Cozy for free at cozy.co.