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Autoline This Week #2315: Cadillac Resets Its Sights

Autoline This Week #2315: Cadillac Resets Its Sights

FromAutoline This Week


Autoline This Week #2315: Cadillac Resets Its Sights

FromAutoline This Week

ratings:
Length:
28 minutes
Released:
Jun 5, 2019
Format:
Podcast episode

Description

Cadillac came out with a product onslaught in the last decade but it hasn’t gained any ground. It will soon become the point of the spear for General Motors big push on electric cars. In the meantime, it needs to leverage technology like Super Cruise, it new SUVs and its high-performance V-Series to build momentum in the marketplace. On Autoline This Week, Deborah Wahl, Cadillac’s Chief Marketing Officer, talks about their strategy and plans.
Released:
Jun 5, 2019
Format:
Podcast episode

Titles in the series (100)

In depth discussions of the most important trends and developments shaping the automotive industry with industry executives and the top auto journalists. Your half-hour update on what they’re talking about in the C-suites.