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Autoline This Week #2315: Cadillac Resets Its Sights

Autoline This Week #2315: Cadillac Resets Its Sights

FromAutoline This Week - Video


Autoline This Week #2315: Cadillac Resets Its Sights

FromAutoline This Week - Video

ratings:
Length:
28 minutes
Released:
Jun 6, 2019
Format:
Podcast episode

Description

Cadillac came out with a product onslaught in the last decade but it hasn’t gained any ground. It will soon become the point of the spear for General Motors big push on electric cars. In the meantime, it needs to leverage technology like Super Cruise, it new SUVs and its high-performance V-Series to build momentum in the marketplace. On Autoline This Week, Deborah Wahl, Cadillac’s Chief Marketing Officer, talks about their strategy and plans.
Released:
Jun 6, 2019
Format:
Podcast episode

Titles in the series (100)

Autoline This Week is the first stop for auto executives, insiders and consumers looking for the latest automotive news. Each week John McElroy, one of the deans of the Detroit automotive press corp, brings his expertise and analysis to the issues and interviews driving the automotive world. He moderates a panel of automotive journalists as they discuss the week’s news and interview top industry newsmakers