Ben Hardy started blogging in May of 2015 and in just under three years has gained over 300,000 email subscribers and become the most followed writer on Medium.com. Ben is also just a few months away from his PHD in organizational psychology at age 29. His three foster children, as well as personal experiences, inspired his new book, “Willpower Doesn’t Work: Discover the Hidden Keys to Success.” Ben sees willpower as a fight against the natural environment and consequentially, a losing battle. Getting out of typical environments helps to see things from the outside and remove yourself from the echo chamber of mass society. Experiencing emotion, both good and bad, is also important. Finding a sacred space that triggers good emotions is important to mix into daily routine – a place to go everyday that re-centers you, and you look forward to going. How does Ben have time to write new articles, with great content, and continue growing his following? We live in an information world and having the right writing skills can help grow a business immensely. He is a big proponent of re-purposing evergreen material. Also, learning how to structure content and write headlines are some of the quickest ways to see boosts in traffic. Lastly, publishing your content on the right platforms is key. The three websites Ben believes provide the best opportunity for you to see massive growth are all covered in this great conversation. In this episode of Trend Following Radio: Western and eastern philosophy Getting out of your environment Sacred space Morning routines Squeeze page