56 min listen
How to Sell a Solution to a Problem No One Wants to Talk About
FromShopify Masters
ratings:
Length:
54 minutes
Released:
Jul 25, 2017
Format:
Podcast episode
Description
On today's episode you’ll learn how the makers of the Squatty Potty got creative when it came to marketing their product.
Topics we cover:
How to market a taboo product.
What spending $25,000 on a Facebook video gets you.
How much of your advertising budget should be devoted to testing.
Topics we cover:
How to market a taboo product.
What spending $25,000 on a Facebook video gets you.
How much of your advertising budget should be devoted to testing.
Released:
Jul 25, 2017
Format:
Podcast episode
Titles in the series (100)
Live from Shopify UNITE: Sales Channels, Buy Buttons and the Future of Commerce: On today's podcast you'll hear from Shopify insiders on the latest features including sales channels, buy buttons and their take on the future of commerce. by Shopify Masters