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Hasbro vs Mattel - The Shotgun Wedding  | 5

Hasbro vs Mattel - The Shotgun Wedding | 5

FromBusiness Wars


Hasbro vs Mattel - The Shotgun Wedding | 5

FromBusiness Wars

ratings:
Length:
24 minutes
Released:
Apr 3, 2019
Format:
Podcast episode

Description

A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it. Ever since Hasbro turned British fashion doll Sindy into a Barbie lookalike, the two toymakers have been at war. Now Amerman is looking to make a couple strategic acquisitions: one to put Mattel back in pole position, and the other, to spite Hasbro. You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.Support us by supporting our sponsors! Blinkist - Go to Blinkist.com/BW to start your free trial or get three months off your yearly plan.LinkedIn Marketing - To redeem a free $100 LinkedIn ad credit and launch your first campaign, go to LinkedIn.com/BW
Released:
Apr 3, 2019
Format:
Podcast episode

Titles in the series (100)

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.