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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
Ebook395 pages5 hours

Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

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How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate.

In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

LanguageEnglish
PublisherWiley
Release dateOct 29, 2009
ISBN9780470535929
Author

Marc Benioff

Marc Benioff is the chairman, chief executive and founder of Salesforce, a Fortune 300 company with more than 30,000 employees around the world and a market capitalisation of nearly $100 billion. The company is ranked Number One on Fortune's World's Best Workplaces list. He is a globally recognised technology visionary and philanthropist, and has campaigned widely on issues such as equal pay and equal rights. 

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  • Rating: 5 out of 5 stars
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    This is one of the best books around for an entrepreneur.

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Behind the Cloud - Marc Benioff

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