Paysite Secrets Exposed
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Paysite Secrets Exposed - Bryan Bridges
NOTICE: As with any business, your results may vary, and will be based on your individual capacity, business experience, expertise, and level of desire. There are no guarantees concerning the level of success you may experience. There is no assurance that examples of past earnings can be duplicated in the future. We cannot guarantee your future results and/or success. There are some unknown risks in business and on the internet that we cannot foresee which can reduce results. We are not responsible for your actions.
The use of our information, products and services should be based on your own due diligence and you agree that we not liable for any success or failure of your business that is directly or indirectly related to the purchase and use of our information, products and services.
What is a Membership Site?
A membership site is a web site that allows registered members to access content or services in a password protected environment.
Membership sites can be either free or paid for. Most forums, for example, are an example of a free membership site.
Paid membership sites, also known as Paysites, require the member to pay before the member can access the content. While it is possible to monetize a free membership site, this book will focus on setting up profit generating Paysites.
Pay per month membership sites are easier to start up and maintain than most people realize. In this book, I’ll show you step by step how to set-up and maintain a paysite with no out-of-pocket expense. The only thing you will have to pay for is a domain name and hosting.
Because paysites can be set to run on autopilot they are one of the best ways to build long term recurring revenue.
The Power of Recurring Revenue
Paysites are one of the most profitable endeavors a private individual can begin on the internet. This is because paysites operate on the recurring revenue model. Many of the most profitable companies in the world use the recurring revenue model. Companies like AT&T, AOL, DirecTV make their profits by billing a loyal client base every month.
I started my first online membership site in 1988 when I started an online BBS system and charged people a monthly fee for dial-up access. A BBS system (Electronic Bulletin Board System) was simply a computer with a modem plugged into a phone line running software that let users dial in with their modems. Once the user dialed in, they had access to shareware, eBooks, and other content.
The main problem was I was limited to the number of members I could take on.
Members had to call-in on a dial-up modem which meant that only one person at time could be online since it tied up the phone line going into the BBS system. If I had too many members, then most members would get a busy signal when trying to access the system. This problem could be partially solved by adding more computers and phone lines to the system, but this made it a very expensive enterprise to grow.
Billing was also a problem. Member’s had to mail in checks which meant that it wasn’t a truly hands-off business. Check had to be deposited, accounts had to be manually activated, and monthly bills had to be mailed out.
Eventually there was a service that allowed customers call in to a third party processor where they would get a token code
which they could redeem when they logged on to pay for their month’s worth of access. It was a clumsy system and it lacked the automatic recurring payment
function since the member had to manually make a payment every month. This made the attrition rate extremely high.
Even with all the limitations, I still had a steady stream of income rolling in month after month simply by letting a computer sit in my basement.
Then In 1994, I was introduced to an incredible recurring revenue model by Jim, a friend of mine, that started a company that sold pagers. The first time I saw Jim’s new company I was not impressed. He had a few employees making cold calls on the telephones and was selling only handful of pagers a day. However, he was explaining to me that by billing the customer’s every month; eventually he would have a multi-million dollar company.
Jim asked for my help, because I owned some auto-dialers
. These were basically computers with high-end telephone cards installed that could automatically dial telephone numbers.
These auto-dialers
could make 50,000 phone calls per day and transfer any live calls to an operator that could then make a sales pitch. As soon as the call ended, there was