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Betty R. Clawson
The definition of a Mother is to establish, to direct, to protect, and to support her young. Can you imagine a mother with over 6,000 children in 25 years? Wow! That's what the current and former s...view moreThe definition of a Mother is to establish, to direct, to protect, and to support her young. Can you imagine a mother with over 6,000 children in 25 years? Wow! That's what the current and former students of Dudley Beauty College-Chicago call Betty Robinson Clawson--their mother in business.
Dudley Beauty College-Chicago located on the south side of Chicago for 25 years has been an icon in the beauty industry for outstanding education. The mission of the school is to develop professional Cosmetologists, Nail Technicians, Estheticians, Instructor Trainees and Licensed professionals for the 21st Century.
Mrs. Clawson came to Chicago quite reluctantly at the suggestion of her bosses, Joe and Eunice Dudley. Betty, a country girl from rural North Carolina, doubted her own ability of building a business in a big city. But of course, after working with and following the guidance of the Dudleys, she knew that they would not direct her wrong. So, in September of 1993, Dudley Beauty College - Chicago was born.
Mrs. Clawson's community service duties have included Board of Directors for the 95th Business Association, and the Board of Directors for Illinois Association of Cosmetology Schools. During Gov. Jim Edgar's administration in 1998, she was appointed to the African American Family Commission and remained a member until January 2003.
Recently she was appointed to the Board of Directors of God's House of All Nations Church as a community member. Betty's experience for the past 47+ years with Dudley Products includes: direct sales, professional route sales, territorial management, and the founding Dean of Dudley Cosmetology University in Kernersville, North Carolina. She attributes these experiences as preparation for leadership as a School Director. But her relationship with God prepared her for this new responsibility of changing the lives of future business leaders in the field of cosmetology.
Over the past 25 years, Mrs. Clawson has been more than just a School Director. Ms. Clawson takes a personal interest in each student. She establishes contacts and foundations for each student that needs special direction. Any day of the week from Monday through Sunday, you will find Betty helping students with their personal problems, as well as, providing them with information to help them reach their goals.
Even though Betty has a busy schedule, she takes the time out to motivate the entire student body every Wednesday morning from 8:30 a.m. to 9:00 a.m. Excellent customer service is a priority for her as she shares with students. "Exceptional customer service will separate the successful from the unsuccessful in business," says Betty Clawson, enthusiastically. Her favorite phrase is "when you touch a client, you transfer what you feel to that client." It is important for students to understand that they must cleanse themselves of negations and bitter thoughts so as not to transfer those feelings. If a client comes to them with negations and bitter thoughts, they should have enough love and joy so they can transfer those feelings to the client, thus changing the client's focus. Every client that leaves your chair should be able to feel your joy--never your disappointments.
In 2006, Ms. Clawson was the Illinois nominee for Ernst & Young Entrepreneur of the Year. She also received the Lifetime Achievement Award from the Golden Scissors Foundation in Washington, D.C. In 2010 she was named one of Chicago Defender's Women of Excellence. Recently she was appointed to the Board of Directors of God's House of All Nations Church in Chicago.view less