New Start for Life campaign aims to help parents bond with their babies
by Ella Pickover
Mar 21, 2024
2 minutes
Parents are frequently given “outdated” advice on how to raise their children, a new poll suggests.
This includes being told to “limit physical affection” to being told off for “spoiling” their baby with praise or attention.
When asked what old-fashioned advice they had received when their babies were young, some 55% of parents said they were told not to pick up
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