NPR

De Colombia p'al mundo: How Feid became Medellín's reggaeton 'ambassador'

Colombian artist Feid recently became the first artist to sell out Puerto Rico's 'El Choliseo' arena in an hour or less. It's just one example of how he has reached a new level of global stardom.
Feid's music is steeped in his Colombian identity, but on one of reggaeton's most important stages, he won Puerto Rico over.

This summer, the Coliseo de Puerto Rico José Miguel Agrelot (aka El Choliseo) in San Juan became saturated with neon green outfits, posters and lights. The bright hue signaled two headlining shows by Colombian artist Feid, who became the first artist in history to sell out the venue in an hour or less.

On an island that's birthed artists like Daddy Yankee and Bad Bunny — where reggaeton is an entire culture, not just a genre of music — Feid doesn't take that accomplishment lightly.

"For them, reggaeton. You cannot be a poser there; you have to be so real with people, and [either] they connect with you or not."

You’re reading a preview, subscribe to read more.

More from NPR

NPR3 min read
Hobbyist Photographer Snaps Photo Of Extremely Rare Bird In 1st U.S. Sighting
Michael Sanchez was testing out his new camera when he happened upon a feathered subject. The blue rock-thrush he photographed on the coast of northern Oregon last week has excited the birding world.
NPR7 min read
She Survived The 1970 Kent State Shooting. Here's Her Message To Student Activists
On May 4, 1970, the Ohio National Guard fired on Kent State students, killing four and wounding nine. A former student who now teaches there reflects on that day and offers lessons for protesters now.
NPR4 min read
'Hacks' Season 3 Is Proof That Compelling Storylines And Character Growth Take Time
Ava (Hannah Einbinder) and Deborah (Jean Smart) have both grown a lot since we first met them in Season 1. It's a reminder that shows need breathing room to achieve satisfying development.

Related Books & Audiobooks