Small business owners know that every day brings a deluge of decisions about technology, finances, marketing, service providers, and overall business strategy. So where to begin? Well, you could ask leaders at large companies—because they’re often seeing the macro trends that play out in micro ways for smaller entrepreneurs. That’s especially true for the leaders at companies on our 50 Champions of Small Business list, where there are programs specifically designed to work with and help small businesses.
We called 10 companies on our list of 50 and asked their executives what small business owners need to know now, given today’s changes in technology and industry. Here’s what they said.
BECOME 10% MORE EFFICIENT.
According to the chief sales officer at INTUIT
Up until a few years ago, small business owners could bet on a number of things staying true: Inflation was low, labor costs were low, and costs of goods were low. The only real constraint was an entrepreneur’s ability to create products and services, and bring them to market, says RICH RAO, chief sales officer at Intuit.
Oh, have times changed. Today’s small business owners
