High Times

BUILDING TOGETHER

any athletes are unified by their positive opinions about cannabis as a medical treatment. A dispensary called Primitiv, which was founded by. “It helped us play, helped us get through some things, some bumps and bruises, and I always felt that combined together, players can do something really big. We win together, lose together, so now we’re building together.” This marks the second dispensary opened by the brand, with an additional location in Niles, Michigan. According to Sims, the trio takes pride in being one of Boston’s social equity applicants and minority-owned cannabis business owners. “In Michigan, we’re definitely part of the minority and in Boston even more. The fact that we have this kind of location, with this kind of push, we’ve almost got a duty to get it right,” Sims said. “We have to get it right just for everybody else that’s coming up, trying to get a piece of the pie.” The Boston location sells Primitiv brand products, such as flower, concentrates, and pre-rolls, as well as other brands.

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