Innovation is more important than ever for destinations looking to adapt to the rapidly changing world. Today, many travel hotspots are focusing on creative solutions to welcome people from all backgrounds and improve accessibility. While providing improved access and digital tools for visitors, the most innovative cities are also simultaneously helping their local communities and economies by improving recreational spaces, preserving nature and encouraging people to shop local.
Initiatives like the European Capital of Smart Tourism and European Destination of Excellence celebrate forward-thinking practices in cities across the continent. Here are some of the ways this year’s winners, Seville, Paphos and Kranj, are paving the way for more enjoyable and inclusive travel.
SEVILLE, SPAIN
The capital