This summer, the performance of China’s domestic movie industry has been nothing short of exhilarating. According to Chinese entertainment live tracker Beacon, box office sales of films screened on China’s mainland this summer season (from June 1 to August 31) reached 19 billion yuan ($2.6 billion) as of August 22, a historical high.
The figure marked a significant improvement over those of the 2020, 2021 and 2022 summer seasons during the COVID-19 pandemic, which were 3.62 billion ($497.2 million), 7.38 billion ($1.01 billion) and 9.14 billion yuan ($1.26 billion), respectively, according to Beacon.
It was also higher than the pre-pandemic levels in 2018 and 2019, which were 17.4 billion ($2.39 billion) and 17.8 billion yuan ($2.44 billion), respectively, according to Beacon.
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