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Nothing gets past Elizabeth von der Goltz. After a waitress took her order at the restaurant where we meet for this interview when she was in Singapore this May, she remarks, “I like how she’s wearing Chanel earrings.”

What women wear has always been Von der Goltz’s business. This year, the 50-year-old was appointed the chief fashion and merchandising officer of online luxury fashion retailer Farfetch. She also became the CEO of Browns Fashion, the influential London-based fashion retailer now owned by Farfetch. Before that, she worked at fashion e-commerce companies MatchesFashion and Net-a-Porter, as well as New York department store, Bergdorf Goodman.

Von der Goltz’s resume reads like a directory of where rich women shop. As for

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