Los Angeles Times

‘Barbie,’ ‘Sound of Freedom’ and Hollywood strikes. What it’s like running a movie theater today

A movie theater box office is pictured announcing the opening of "Oppenheimer" and "Barbie" movies, in Los Angeles on July 20, 2023.

With the box office success of Greta Gerwig’s “Barbie” and Christopher Nolan’s “Oppenheimer,” movie theater owners are riding high in the culture again — a rare feeling since the COVID-19 pandemic walloped multiplexes and turned the film business upside down.

“Barbie,” from Warner Bros., has collected an astounding $351 million in ticket sales from the U.S. and Canada, while “Oppenheimer,” a Universal Pictures release, has amassed $174 million. Both have exceeded the industry’s wildest expectations, with extraordinary second weekend staying power, and given theater operators a much-needed shot of adrenaline.

Meanwhile, the indie child trafficking drama “Sound of Freedom” has continued to put up staggering numbers, reaching $149 million so far.

The bad news: uncertainty is back.

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