It’s widely accepted that the whisky industry seems to attract, or perhaps forges, unforgettable characters. That master blender Richard Paterson has gone viral on TikTok (32 million views in a fortnight) is not just a testament to The Nose’s unrivalled showmanship, but an indication of the public’s love of whisky’s special blend of reverence, ritual, humour, and joie de vivre.
Similarly, it’s the distinct characters of distilleries
