Tribune Content Agency Opinions

Jonah Goldberg: Why ‘Bud Lighting’ isn’t stopping any time soon

A lot of conservatives are very excited about “Bud Lighting” — a freshly minted term for boycotting companies that cater to various “woke” causes, particularly transgender issues.

The term derives from the spectacular implosion of Bud Light in the wake of its decision in March to enlist transgender social media influencer Dylan Mulvaney to promote the brand. Bud Light’s , averaging weekly declines of around 25%. Parent company Anheuser-Busch InBev has lost more

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