The Local Edit CHRISTINE MEINTJES & BERDINE SWART
START-UP COSTS: ‘Initially, the technology and the team working on The Local Edit were our key focus and our most significant investment to date.’
TURNOVER: ‘In our first year, we paid back more than R1 million to the brands we sell on our platform. We are extremely proud of this contribution to local small businesses.’
iN 2021, Christine and Berdine launched The Local Edit, an e-commerce platform that makes it easy to find and buy a wide variety of South African brands in one place.
So, what is The Local Edit?
In a nutshell, The Local Edit is the e-commerce platform with the widest variety of local brands all in one place. There are lots of great independent brands in South Africa, and most of them have an e-commerce presence. The problem is that the average South African, tourist or expat often battles to discover them. On The Local Edit, you can find sought-after local brands and