Best and worst Super Bowl 2023 commercials: Yes to a Pepsi with Ben Stiller, less yes to this ‘Caddyshack’ reboot
Huh. Where’d all the cryptocurrency go?
That’s my takeaway from the 2023 Super Bowl commercials, which were different from last year and had a tough opponent they couldn’t do much about. The game itself was just too interesting. A boring Super Bowl automatically hands off viewer interest to the commercials, but with a really good game at stake, the ads have to do more than throw some celebrities and titans of nostalgia (”Grease”; “Caddyshack”) against the walls of our minds to see what sticks.
