Mung bean omelet, anyone? Sky high egg prices crack open market for alternatives
Eggs have roughly tripled in price in the last few years. Now a raft of competitors are hoping to lure Americans away from their beloved breakfast food.
Americans love eggs. And it is a consuming love. We eat about 280 eggs a year (more than half an egg per day).
But lately, that love is costing us dearly: The price of eggs has roughly tripled since the pandemic began and egg shortages are hitting parts of the country. That combination has created a rare window of opportunity for substitutes.
Shell-shocked consumers
The price of most food and while that has caused a lot of shock and hardship for people across the country, the price of eggs has struck a particular chord. Eggs are often seen a cheap, reliable source of protein — a go-to when
