This is one of the aftermaths of the pandemic and comes as no surprise, as there is a skills shortage in the UK, and there are currently approximately 1.2 million vacancies in the country across all sectors, according to the Office of National Statistics (ONS). This means there are more jobs available than skilled people to fill them. As an employer, you need to stand out from the crowd to attract the right people for your business. This is why your branding is really important.
Generally, branding itself is often labelled as a marketing term. If you think of your favourite brand, things