The Atlantic

Deion Sanders’s Disappointing Exit

The former NFL star got a great new coaching job. But what happens to schools like Jackson State?
Source: Charles A. Smith / JSU University Communications / Getty

By conventional measures, Deion Sanders’s decision to leave Jackson State to become the head football coach at the University of Colorado is a no-brainer. Colorado has reportedly signed the former NFL star to a five-year, $29.5 million deal—the most lucrative contract given to any football coach in that school’s history and a huge bump up from Sanders’s current four-year, $1.4 million contract.

And in some ways, his impending departure from Jackson State, a historically Black institution in Mississippi, for a school competing at the highest level in college football is a sign of progress. Black coaches, especially those who have been head coaches at historically Black institutions, rarely get a real shot for top positions in major conferences.

Yet Sanders, after just three seasons at Jackson State,, because his exit highlights all the reasons that historically Black colleges and universities (HBCUs) fail to thrive.

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