ADVERTISING TRICKS
Dear HIW,
How does the technology work to personalise the adverts you see on your phone? Sometimes I speak about something and don’t search for it on my phone, but I still receive adverts for a specific product. Is there a way to stop this?
Mel Farrance
It can be quite unnerving to come across targeted adverts and, like yourself, it often leaves people wondering how your phone gets hold of this information. Personalised adverts can be useful, as you are more likely to be interested in the products being presented to