START-UP COSTS: ‘We were completely self-funded and contributed equally to our main cost component: our product.’
TURNOVER: ‘Our turnover has increased by more than 220% since we launched the business in 2015. We’ve also donated more than R90 000 to CLAW (Community Led Animal Welfare). We’ve stayed lean, true and focused on our original intent of supporting local artisans and changing shelter animals’ lives.’
iN 2014, Karen Carr gave up