In the last few years there’s been a significant increase in Australian apparel brands. Rubber Side Down is one of these companies. Founded by Monica Jones and Paul Barker in February last year, this Adelaide based brand offers a range of products, including some made in Australia.
I spoke to Paul and Monica to learn more about what motivated them to begin Rubber Side Down, the journey so far, and what’s next.
AMB: What are your backgrounds and what motivated you to start Rubber Side Down?
I got back into riding about 7 or 8 years ago after a solid break. Experiencing the market and seeing the gaps sparked an interest in what we could do. I’ve had a few businesses over the years involving manufacturing, sourcing, and importation, which obviously helps with