MAXIM New Zealand

Inside the world of… GHOSTING

Welcome to the world of avoidance, negligence, laziness, carelessness, naivety, unawareness and unhealed relationships, all disguised under the umbrella of “modern dating” and “doing business”. The aforementioned behaviours are being seen more and more in business, friendships or romantic relationships – and we’ve coined the new term “ghosting”, where the act of disappearing mid courting or during business, has become commonplace.

Let’s get totally transparent about ghosting culture – it’s become normal and left us a little broken or perplexed, but who’s to blame? Why do we care? We’ve all had an experience where someone you’re chatting to just vanishes into thin air without any explanation. Is there a way to come back from a disappearing act and find healthy closure? Stop wondering where they went and why they didn’t like you. Start making sure you like YOU. Everything else will fall into place. You just weren’t meant to do life or business with that person.

WHAT IS IT?

“Your quality of life starts to lower when you ghost or are ghosting because it’s connection that is lost.”

Ghosting can happen in all types of interactions and relationships. It can be business, romantic, friendships or family related. So what is it, really? Disappearing isn’t a new concept but rather a new term for when you’re

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