In 2020 Kelly Grindle started talking with Special CEO and co-founder Tony Bradbourne about what increased PR capability could look like at the agency. The venture was launched in April 2021 with Kelly taking on the role of Head of PR & Influence at Special PR.
Half a year later, they’re happy they took the plunge.
“We had no idea how quickly we’d grow,” Kelly says. “We started with no clients, and no team, we had to build the whole operation from scratch. What we did have was a very clear vision of what we would offer, and how it would be better than what was currently available. Since then, we’ve been blown away by the number of clients who are interested in our services.”
“We’re now at two dozen clients and a team of four. That’s an incredible result for a first year, let
