Everand Logo

Welcome to Everand!

  • NZ Marketing

    PUBLICIS GROUPE’S KIWI EXPANSION

    Mar 13, 2020 4 minutes

    You’ve recently made some pretty significant acquisitions in New Zealand – what does the newly expanded Groupe look like now?

    Towards the end of 2019, Publicis Groupe acquired New Zealand’s largest independent agency MBM and the country’s leading customer experience agency Affinity ID, doubling the Groupe’s footprint here. We did this because our vision is to be an indispensable partner for our clients and deliver end to end marketing transformation solutions at scale. We’ve got some fantastic agencies here, but there were areas we believed we needed to invest in to be able to provide a truly connected platform for our business and our clients. Both acquisitions are a testament to our commitment

    You’re reading a preview, subscribe to read more.

    More from NZ Marketing

    NZ Marketing5 min read
    TE&M IS A meeting Of Minds
    So how did TE&M come about? Martin Yeoman: Having long-standing careers in the local advertising industry, we’ve bumped into and worked with each other in different capacities over the years. We’ve partnered on numerous client projects and realised t
    NZ Marketing4 min read
    The Secret To Becoming New Zealand’s Favourite Ad
    TRA is now in its fourth year of tracking New Zealand’s favourite ads. In that time, we’ve seen some campaigns come and go in the rankings, while others have consistently made it into the top 10. Recently, we announced the favourite ads of summer 202
    NZ Marketing1 min read
    Map Of adland 2024
    Presented by mediaworks. This fourth-edition tear-out map is designed to give an overview of Adland across the motu, mapping out who owns who and who does what. The aim is to help marketers better navigate the local market, especially those new to th

    Related Books & Audiobooks